The logo brings together elegant typography and a distinctive molecular-inspired graphic element. The abstract form integrated into the wordmark represents the science behind skincare, while its fluid, organic structure creates a visual connection with skin, nourishment and care. The refined gold palette adds a sense of premium sophistication, positioning DERMAVOW as a contemporary, science-led skincare brand.
The result is a meaningful brand identity built around a promise to protect skin and the potential to create a WOW experience.
Vitamin C Serum
The packaging concept uses a series of silver circular elements to represent skin, with graphic lines symbolising acne and skin imperfections. As the circles progress across the design, the lines gradually diminish, visually narrating the transformation towards clearer, smoother-looking skin.
This progressive graphic treatment creates a simple yet meaningful visual story, communicating the product’s skincare benefit through design while maintaining DERMAVOW’s clean, science-led aesthetic.
Brand Identity & Personal Care Packaging Design
The dandelion-inspired logo represents softness and gentle care, while the elegant typography and gold detailing give the brand a premium feel.
We designed a cohesive body wash range with ingredient-led visuals, distinctive variants and a packaging system that can grow with the brand.