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E Design Studio

Bindu

Over the years, we have partnered with Bindu across multiple categories, helping build and strengthen brands through a complete creative ecosystem.

Our involvement goes beyond packaging design—we support the brand at every consumer touchpoint, from brand naming and identity creation to packaging, product visualization, retail communication, and marketing collateral.

Client

Bindu

Category

Beverages & Snacks

Services

Sip On

Our thought was to bring together the strength of a gear and the fluidity of lubrication in one distinctive symbol. The golden flow at the centre represents the lubricant in motion, while the metallic outer form reflects precision, durability and engineering excellence. The interplay of gold and silver creates a premium, purposeful identity that captures the essence of Carol as a lubrication specialist.

SipOn Kokum Drink

Bringing Regional Refreshment to Life

  • Packaging Design
    Designed packaging that balances authenticity with modern shelf appeal, highlighting the natural goodness and refreshing nature of Kokum.

  • 3D Product Visualization
    Produced premium product renders and hero shots to support marketing campaigns, trade presentations, and digital promotions.

  • Marketing Assets
    Created promotional creatives, retail communication, and campaign visuals to strengthen product visibility and consumer engagement.

  • Key Highlight
    Elevated a traditional beverage into a contemporary consumer brand through impactful design and premium visual storytelling.

Gluco Active

Communicating Energy & Performance

  • Packaging Design
    Developed a bold, energetic design language that instantly communicates vitality, performance, and instant energy.

  • Brand Communication
    Created supporting marketing assets that reinforced the product’s functional benefits while maintaining strong shelf impact.

  • Key Highlight
    Built a powerful visual identity that effectively conveys energy, performance, and active lifestyle benefits.

Limite

Building a Modern Cloudy Lemon Experience

  • Brand Naming
    Developed the name Limite, giving the product a contemporary and premium appeal while retaining strong lemon category cues.

  • Packaging Design
    Crafted a clean, modern visual language that differentiated the brand from traditional lemon beverages and enhanced its premium perception.

  • Marketing Collaterals
    Developed engaging communication assets, POSM, and campaign creatives that consistently carried the brand story across touchpoints.

  • Key Highlight
    Created a unique identity that cuts through category clutter and establishes a premium, modern lemon beverage proposition.

A Shared Journey of Ideas, Design and Discovery.

From Shelf to Consumer

Our work with Bindu demonstrates how strategic design can influence every stage of a brand’s journey—from creating memorable brand names and distinctive packaging to developing impactful marketing communication, premium 3D renders, retail branding, hoardings, danglers, and promotional assets.
The result: Stronger shelf visibility, enhanced brand recall, and a cohesive consumer experience across every touchpoint.

Bindu Salt Soda

Packaging & Brand Communication

A refreshing take on a classic favourite! We partnered with Bindu to develop the packaging and brand communication for its Salt Soda range, creating a vibrant visual identity that captures the product’s refreshing character and strong shelf appeal.

Our creative scope encompassed end-to-end packaging design, including bottle labels, outer carton packaging, promotional danglers and 3D product mockups. The packaging uses a bright, energetic yellow palette, complemented by distinctive graphic elements to communicate the fizzy, refreshing appeal of Salt Soda.

Limonast

Transformed a simple lemon drink into a distinctive, memorable brand with strong shelf presence and instant consumer recognition.

Limonast: The idea was to create a refreshing lemon CSD drink with a name that captures both the flavour and the fizz. Combining Lemon + Blast, we arrived at LIMONAST — a youthful, energetic name that communicates zest and refreshment. A transparent label on the green bottle creates the illusion of the branding being printed directly on the bottle, keeping the design minimal and uncluttered. This allows Bindu LIMONAST to take centre stage, with the green bottle reinforcing freshness and creating a distinctive shelf presence.

Created retail and promotional creatives that reinforced the product’s refreshing proposition through vibrant visuals and high-energy messaging.

Consistent Creativity. Evolving Brand Stories.